The e-commerce industry has recently seen growth that was unthinkable in previous years. As people continue to hesitate in putting their trust in the local e-commerce companies for their daily needs, most of these companies struggle greatly due to not having proper infrastructure. Even after being surrounded by all of these problems, Daraz Bangladesh has operated so efficiently that all the other e-commerce companies see Daraz as the golden standard to follow. But the road for Daraz has never been easy and looks to be rough in the future as well. Daraz has to constantly monitor the sellers for low-quality products as well as extended delivery time. Daraz also has to tackle the reluctance of the customers in putting their trust in an e-commerce company as well as in changing their traditional shopping experiences. This case tries to put the highlight these problems as well as the attempts of Daraz to address all of these. Apart from introducing more consumer engaging models, Daraz made significant changes in their operational process to account for all the existing problems. The COVID 19 lockdown came as a blessing for Daraz at the right time as the company saw sales numbers that were never seen before. So, amidst all these problems, Daraz Bangladesh slowly takes the necessary steps to build a sustainable business model in the e-commerce industry.